Founder’s
Message
ThirstyFish was founded on the belief that great work begins with people.
Technology, creativity, and strategy are simply tools. What matters is how they come together to create meaningful experiences and genuine connections.
For over 17 years, that belief has guided everything we do, and it continues to shape the work we create today.
A Place Where
Ideas Grow
For over 17 years, ThirstyFish has partnered with brands, businesses, and organisations to create meaningful connections through branding, websites, marketing, technology, and events.
From strategy and identity to digital platforms, campaigns, and experiences, we bring together creativity, technology, and insight to help ideas find their most compelling form.
With studios in London and Mumbai, we combine a global perspective with a people-first approach, creating work that is thoughtful, purposeful, and engaging.
“Design is not just what it looks like and feels like. Design is how it works.”— Steve Jobs
Our Mission
To help brands, businesses, and organisations transform ideas into meaningful experiences through creativity, technology, and strategic thinking.
Our Vision
To be a trusted creative and technology partner, building brands, platforms, and experiences that connect people and create lasting value.
Shadab Samad
— Founder
With over 20 years of experience across advertising, sports marketing, digital marketing, and technology, Shadab has worked with leading brands, organisations, and sporting events across the UK and international markets.
His career has focused on building brands, delivering marketing campaigns, developing technology solutions, and creating opportunities within sports and entertainment. Combining strategic thinking with creativity, he has helped businesses and organisations connect with audiences and grow in evolving markets.
Today, his passion for innovation, technology, and sport continues to shape the vision of ThirstyFish and the work it delivers.
